Better data, better decisions: increasing the impact of biodiversity information


Without understanding something it is impossible to effectively manage it. In terms of biodiversity and environmental conservation, data and information on species or habitat extent or range, populations, trends over time, and the pressures and threats to these are essential to such understanding and management. Decision makers are wholly reliant on accessing or being presented with this data and information, and using their knowledge and experience to make reasoned, rational, and objective choices.